Something Big is Coming! Choi Soo-ho Joins Forces with Police for Drug-Driving Prevention Campaign

He’s teaming up with the Jeonbuk Provincial Police Agency!

Singer Choi Soo-ho is making meaningful moves by participating in a campaign to prevent drug-driving.

His agency, Pogo Entertainment, recently announced via SNS that collaborative prevention content between Choi Soo-ho and the Jeonbuk Provincial Police Agency has been released.

Choi Soo-ho previously landed a spot in the TOP 7, finishing 6th on MBN’s Active King 2, where he wowed everyone with a range of performances from traditional trot to gugak. Now a rising “trot trendsetter,” he has been active in various fields. He has also been expanding his musical horizons, starting with his first mini album ‘ONE’, followed by his second mini album ‘BIG IMPACT’, and even a remix of the title track ‘Something Big is Coming’.

Regarding the campaign, the Jeonbuk Provincial Police Agency stated, “We plan to use Choi Soo-ho’s ‘Something Big is Coming’ to intuitively convey the seriousness of drug-driving accidents and the resulting punishments so that the public can more easily understand and empathize.”

The video was produced using the title track ‘Something Big is Coming’ from his second mini album ‘BIG IMPACT’, released this past January. Choi Soo-ho participated in the production to help prevent crimes and highlight the severity of drug-driving, which has recently become a major social issue.

In other news, Choi Soo-ho will be hitting the road for a joint national tour concert titled ‘FLY WITH’ alongside singer Hwanhee, his fellow cast member from Active King 2. They are scheduled to meet fans on May 24 and 25 at the Gyeonggi Arts Center Grand Theater in Suwon, June 13 and 14 at the Goyang Aram Nuri Aram Theater in Goyang, and June 19 and 20 at the Daegu Cheonma Arts Center.