ENHYPEN’s official characters, ‘ENCHIN’, are receiving an explosive response immediately upon their launch!
According to BELIFT LAB, the ‘ENHYPEN Official Character POP-UP’ is open from today (the 21st) until the 31st at I’Park Mall Yongsan in Seoul. This pop-up, which operated on an online pre-reservation system, saw every single slot sell out early, once again proving the incredible power of ENHYPEN’s fandom. As evidence, the area around the pop-up was packed from early morning today with domestic and international visitors waiting to enter.
The pop-up space is designed around a cute and special story where ‘ENCHIN’ hide in the secret pockets of fans’ bags, completely capturing fans’ hearts. At the entrance, there is a 3D photo zone where the six characters look as if they’ve just popped out of a bag, leading to a long line of fans taking commemorative photos. Outside the pop-up, character introductions, illustrations, and animation videos are being screened, providing plenty to see. Additionally, a photo booth where visitors can take four-cut photos with the characters has kept camera shutters clicking nonstop.
There are also 14 types of official merchandise that are sparking a strong desire to collect. From various types of keyrings like plushies and acrylics to photocard holders, pouches, stickers, and hairpins, these items combine practicality and cuteness to keep visitors lingering.
‘ENCHIN’, which carries the warm meaning of ‘Engine’s Friend’ to secretly bring luck and comfort to fans’ days, is even more meaningful as the members participated directly from the planning stage. The six characters—Wonchu (Jungwon), Nokstar (Jay), Jaykey (Jake), Snowy (Sunghoon), Kishu (Sunoo), and Puny (Ni-ki)—were brought to life with detailed ideas from each ENHYPEN member regarding their names, appearances, tastes, and abilities.
