The animated film “Super Mario Galaxy,” featuring the world-beloved game character since the 1980s, has achieved a surprise box office hit by drawing audiences of all generations to theaters.
According to the Korean Film Council’s integrated computer network on the 3rd, “Super Mario Galaxy,” which was released on April 29, climbed to the number one spot at the box office starting May 1. It surpassed the Hollywood buzz-worthy film “The Devil Wears Prada 2” and “Salmokji,” which had already exceeded 2.5 million viewers.
Based on the Nintendo game series, “Super Mario Galaxy” tells the story of Mario and Luigi, brothers who transformed from ordinary plumbers into heroes saving the world, as they set out to find Rosalina, the guardian of the galaxy kidnapped by the villain Bowser Jr. As the sequel to the 2023 global hit “The Super Mario Bros. Movie,” it features the voices of Hollywood actors Chris Pratt and Jack Black.
The success of “Super Mario Galaxy” demonstrates the power of strong intellectual property (IP). According to CGV’s reservation distribution by age, those in their 40s accounted for an overwhelming 49 percent, confirming the enthusiastic support from fans of the original game.
It is the perfect choice for family units during the Month of Families. The colorful and fast-paced direction provides an immersive experience, making viewers feel as if they are inside the game world.
