
With the global explosion of K-culture, tourists flocking to Seoul are on the rise, and Gwanghwamun Square has seen its visitor numbers nearly double compared to last year!
According to Seoul’s real-time city data statistics, from May 13 to 23, a total of 1,347,350 people visited Gwanghwamun Square. That is a 1.9-fold increase compared to the same period last year, which saw 710,750 visitors.
The Seoul Metropolitan Government analyzes that the square gained worldwide attention thanks to the Netflix animated film “K-Pop Demon Hunters” and a BTS comeback performance held right at Gwanghwamun, along with various unique events taking place in the area.
Other attractions drawing in crowds include the “Gwanghwamun Book Yard” held every Friday through Sunday, the surrounding “Media Facade,” and the “Garden of Gratitude,” which opened on May 12.
In response to the surge, the city is expanding the operation of “Light of Gratitude 23,” a light show that shoots beams into the sky. Previously running for 10 minutes every 30 minutes, it will now be lit continuously every evening from 8 PM until midnight.

Additionally, the underground “Freedom Hall,” which reinterprets the sacrifice and solidarity of Korean War participating nations through media art, will extend its hours. While Monday through Thursday will remain open from 8 PM to 10 PM, it will now stay open until 11 PM from Friday to Sunday to accommodate the crowds.
Kim Chang-gyu, head of the Seoul Balanced Development Headquarters, stated, “Gwanghwamun Square is consistently chosen as a landmark of Seoul by both citizens and foreigners, making it the true symbol and heart of the city.” He added, “We will continue to develop it as a space of pride and relaxation for citizens, and a place that connects Seoul to the world while conveying the values of freedom and peace to international visitors.”



