Singer Lim Young-woong has claimed the 2nd spot in the advertising model brand reputation rankings for May 2026.
The Korea Corporate Reputation Research Institute revealed the results of its analysis of 48,203,029 big data points collected from April 7 to May 7. This data shows a 3.71% increase compared to April.
Lim Young-woong’s brand recorded a participation index of 159,390, a media index of 265,536, a communication index of 1,368,894, and a community index of 1,555,489, resulting in a final brand reputation index of 3,349,309.
His growth is also impressive! Lim Young-woong’s May brand reputation index rose by 15.64% compared to April’s 2,896,428, reflecting both the strong unity of his fandom and his widespread public appeal.
In particular, his communication and community indices were exceptionally high, meaning that content related to Lim Young-woong and online reactions are continuing to spread steadily.
The advertising model brand reputation index is calculated by synthesizing consumer relationships, media interest, communication volume, and community reactions. It serves as a key reference for advertisers to judge a model’s influence.
Based on his musical activities, performances, and consistent buzz driven by his fandom, Lim Young-woong continues to maintain a stable and powerful influence in the advertising market.
